Wels Global eBooks Releases The Beginner’s Guide to Digital Marketing Strategies
Twelve-chapter eBook encompasses host of methodologies for mastering modern marketing, from defining objectives to building a brand.
May 29, 2022 – Wels Global eBooks, a subsidiary of Wels Global, a forward-thinking marketing and advertising entity offering advanced solutions for the modern digital age, announced the launch of The Beginner’s Guide to Digital Marketing Strategies, an all-new 12-chapter eBook encompassing a host of methodologies for mastering modern marketing – from defining objectives to building a brand.
Being touted by Wels Global principal Wella Mañabo as a “ready-to-implement game plan to improve a business” rather than a simple garden variety “guide,” the eBook delves into the significant effect digital marketing has on today’s global landscape, veering into the reasons why business owners need a digital marketing strategy in 2022 and beyond.
The Beginner’s Guide to Digital Marketing Strategies eBook – Download Now
According to the experts credited for putting The Beginner’s Guide to Digital Marketing Strategies together, small and medium businesses are finding themselves doing everything they can to play catch up during an aggressive evolution of modern technologies – something that can be said, according to the Wels Global team, for the rest of human society, as well. What were once thriving brick-and-mortar businesses are completely shifting to an online platform or beefing up existing marketing efforts with digital marketing strategies, all in an attempt, say Wels Global reps, to capture a growing and very lucrative online marketplace.
“It is our objective, through the launch of this eBook, to reveal why digital marketing is so important in the 21st century and how businesses of all kinds and sizes can benefit from a powerful dose of digital marketing tactics,” explains Wella Mañabo of Wels Global. “The process of attracting targeted audiences online will mean the difference between a successfully thriving company and one that ultimately fails; it’s in this digital arena that business and commerce are making an evolutionary journey, and digital marketing tools and techniques are providing business owners with the best changes for completion, survival and even growth.
“What’s more, it is also crucial that modern businesses re-evaluate their marketing strategy, because many changes are coming.”
Wels Global research staff have concluded that digital marketing’s primary advantage relates to targeted audiences and how they can be reached in a “measurable and cost-effective method,” with other benefits coming in the form of brand loyalty and online sales acceleration. To this end, the new eBook cites key important benefits that digital marketing brings to the table, including reduced costs, reaching a worldwide network, achieving trackable results that are measurable, creating customer loyalty and building a reputation for being “easy to work with” via social media exposure, personalization of customer databases, increased conversion rates and access to different types of “rich” media content.
“We will show business owners reading The Beginner’s Guide to Digital Marketing Strategies that the use of digital marketing is not only a wise decision from an investment perspective, but how it’s also an effective marketing channel in itself – which can help grow a company’s operations,” adds Mañabo. “The way we see it, digital marketing levels the online playing field, is more cost-effective than traditional types, delivers conversion, helps generate better revenues, facilitates interaction with targeted audiences, caters to the mobile consumer, builds brand reputation and so much more.”
As the founder of Wels Global – and, subsequently, of Wels Global eBooks – Wella Mañabo brings a wealth of knowledge and hands-on marketing savvy that truly defines what it means to be “global,” from marketing events management expertise to proven business planning, execution, product and market launches.
As a company, Wels Global remains committed to each and every client it works with, acting as their trusted marketing advisor to help them achieve success through incorporating and executing marketing strategies and programs that take their operations from “mediocre to marvelous.” Wels Global offers services in the areas of branding and strategy, digital marketing, media advertising and events management.
For more information about Wels Global in addition to the new eBook, visit www.WelsGlobal.com.
